Perpetual Traffic by DigitalMarketer
Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns and Amanda Powell
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Episode 250: How To Be On Point with Your Facebook and Instagram Messaging Right Now
April 21, 2020
Molly Pittman is back for this episode of Perpetual Traffic and she’s here to explain why you need to be opening up your audience interests for cold traffic, making live campaign decisions faster, and reseting your campaigns so your marketing is on point for the current world climate.
Episode 249: 10 Irresistible Ad Angles That Are Working Right Now
April 14, 2020
Having trouble figuring out your ad messaging right now? This episode of Perpetual Traffic breaks down 10 examples of ads working well right now (free PDF here).
Episode 248: 5 Must-Have Tools for Running a Remote Business
April 7, 2020
In this episode, Ralph Burns explains the 5 tools he uses to run his agency with a 40 person global remote team on five continents.
Episode 247: How To Pivot Your Marketing Strategy To Fit The Global Climate
March 31, 2020
Having trouble figuring out your marketing message right now? The key is knowing where the line is and making sure you’re not stepping over it. Here’s what Ralph Burns and Angela Ponsford of Tier 11 recommend for brands and marketers right now.
Episode 246: How to Positively Crush It With YouTube Ads in 2020, Part 1
March 24, 2020
In this episode, Youtube master Tom Breeze talks about the 3 components of a successful Youtube strategy, what terms you need to know and measure, and breaks down one of his client’s best performing ads.
Episode 245: How We 32X’d an eCommerce Business’ Facebook Ad Spend and 6X’d ROAS in Just 9 Months Part 2
March 17, 2020
Facebook success is not a straight and narrow path and whoever tells you that is lying to you. In this two-part episode of Perpetual Traffic, Ralph goes through his upcoming Traffic & Conversion Summit presentation to show you how Tier 11 strategically increased ad spend and was able to get a 6x return for their…
Episode 244: How We 32X’d an eCommerce Business’ Facebook Ad Spend and 6X’d ROAS in Just 9 Months Part 1
March 10, 2020
In this two-part episode of Perpetual Traffic, Ralph goes through his upcoming Traffic & Conversion Summit presentation to show you how Tier 11 strategically increased ad spend and was able to get a 6x return for their eCommerce client.
Episode 243: The 5 Keys To Success As A Media Buyer
March 3, 2020
What makes a good media buyer? In this episode, Ralph talks with Angela Ponsford, VP of Media Buying at Tier 11, to nail down what it takes to be a successful media buyer using their experience running $250 million in ad spend.
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Meet The Host
Amanda Powell
bio
Amanda is the Director of Marketing at DigitalMarketer, where she helps drive the mission to double the size of 10,000 businesses. She’s lived and worked in Austin for the last six years, implementing marketing and content strategies for local businesses and large software companies alike. With a background in journalism, she's focused on helping professionals grow themselves and their businesses by asking the right questions and launching the right campaigns.
Ralph Burns
Ralph Burns is the CEO of Tier 11, a digital advertising agency that specializes in helping businesses scale through Facebook advertising. Ralph's agency manages a portfolio of Facebook advertising customer accounts in over 30 industries with an annual spend in excess of $40 million.